Collect the whole Squishmallows Squad including 14 characters with their own exclusive expressions and a new, out of this world  Intergalactic Axolotl

 Squish. Collect. Repeat. Squishmallows, known for their loveable personalities, whimisical design and ultrasoft feel, have been taking over the world and are now arriving at Macca’s for the first time ever in Australia.

Happy Meals are about to get even happier as collectors can find one of 14 Squishmallows characters with expressions exclusive to Macca’s – including the debut of Halley, the Intergalactic Axolotl to the Squishmallows Squad, as well as Avery, the green and brown mallard duck  and Theotto, the Cthulhu monster with dragon wings  who you can find in Australia and New Zealand only.

From Rossi, the purple cheetah with pink spots  to Charles, the winking green pickle with a moustache , there’s a Squishmallow for everyone.

Your adventure doesn’t stop there, with each Squishmallows coming with a scannable code to unlock an exclusive digital game to level up that dining and play experience.

Amanda Nakad, Marketing Director of Menu and Brand for McDonald’s Australia said, “We’re all about connecting our fans to culture, and these squishable plushies are all the rage right now so we’re bringing the search for Squishmallows to Australia.

“This limited-time Happy Meal brings a taste of the viral toy sensation to Macca’s, with the first McDonald’s Squishmallows Squad. Whether you’re joining the hunt to collect them all or just looking for a dose of happiness, there’s a Squishmallow for every kind of fan with this new Happy Meal.”

Gerhard Runken, Executive Vice President of Brand and Marketing for Jazwares said, “Our first McDonald’s Happy Meal collaboration received such a massive global response that we’re bringing it to Australia for the very first time.

“We couldn’t think of a better way to celebrate our fans than with a Happy Meal featuring character favourites with unique, never-before-seen happy expressions and the debut of our newest Squishmallow Squad member Halley, making the search exciting as ever for fans worldwide.”

Squishmallows Happy Meal also comes with a choice of 3 or 6-piece Chicken McNuggets, a Hamburger, Cheeseburger or Grilled Chicken Snack Wrap, paired with Apple Slices  or Small Fries  and a Small Drink  , served up in a Squishmallows Happy Meal box.

It’s available nationwide from Thursday 29 May via drive thru, kiosk, front counter and the MyMacca’s app, but only while the Squishmallows Squad are still here in HappyLand (and while stocks last).

Ready to start your adventure with the Squishmallows Squad?

You can find more information on the Squishmallows Happy Meal here: www.mcdonalds.com.au/happyland/toyzone

ENDS

Notes

Squishmallows Happy Meal features 14 mini collectible plushies including:

• Halley, the intergalactic Axolotl: exclusive character to launch first at Macca’s
• Zumirez, the purple bat with pointy ears
• Maritza, the winking green cactus with a flower
• Charles, the winking green pickle with a moustache
• Avery, the green and brown mallard duck
• Cookie, the pink flamingo with a flower
• Stevon, the Golden Retriever dog
• Babs, the blue and white bird
• Rorty, the blue and purple monster
• Rossi, the purple cheetah with pink spots
• Theotto, the Cthulhu monster with dragon wings
• Junie, the yellow half peeled banana
• Cam, the classic calico cat with unmistakable markings
• Mirren, the red moth with fuzzy brown antennae

About McDonald’s Australia

Australia’s first McDonald’s restaurant opened in Yagoona, Sydney, in 1971. Today there are over 1,025 McDonald’s restaurants across Australia, approximately 85 percent of which are franchised and run by local businessmen and women. The organisation employs more than 115,000 people in restaurants and corporate offices Australia-wide and is one of the largest employers of youth in the country. McDonald’s spends over $60 million per annum on training and people development.

For more information, visit www.mcdonalds.com.au or McDonald’s social channels: Facebook, Twitter, Instagram, TikTok , or YouTube.

About Jazwares

Jazwares, a Berkshire Hathaway company, is a leading global toy manufacturer with a robust portfolio of owned and licensed brands. Founded in 1997, Jazwares celebrates imaginative play with a progressive focus on identifying new and relevant trends to transform into high-quality products for consumers of all ages. Jazwares engages consumers through innovative play experiences with popular brands such as Squishmallows™, Pokémon™, Hello Kitty™, Star Wars™, Disney™, BumBumz™, and Adopt Me™. In addition to toys, offerings include virtual games, costumes, and pet products. Headquartered in Plantation, Florida, Jazwares has offices worldwide and sells its products in over 100 countries. For more information, visit www.jazwares.com and follow us on LinkedIn, X, Instagram, and Facebook.

About Squishmallows

Since its debut in 2017, Squishmallows has featured collectible plush with lovable personalities, a whimsical design, and an ultra-soft feel. Throughout 2022 and 2023, The Toy Association honored Squishmallows with a total of 10 Toy of the Year (TOTY) Awards, including License of the Year and Overall Toy of the Year. Some fan-inspired engagements include the back-to-back viral activations at VidCon Anaheim, with a one-of-a- kind Squishmallows Human Claw Machine in 2022, and a giant Squishmallows pit, nicknamed the “Squish Pit,” in 2023. The brand’s ongoing expansion and passionate fan base continue to make Squishmallows a collectible phenomenon and evergreen lifestyle property.